A BRIEF GUIDE TO INNOVATIONS IN LOCAL BAKING
A BRIEF GUIDE TO INNOVATIONS IN LOCAL BAKING
By BRYAN LAVERY
Artisanal
food is locally-sourced, hand-crafted and produced in small batches and, more
than likely, in a traditional manner. It’s anything from cheeses,
preserves, honey, olive oil, maple syrup, cider, charcuterie and more.
There continues to been a lot of talk about the artisanal food renaissance —
think small-batch baking, home-made condiments or bean-to-bar chocolate. In the
same manner, now hand-crafted bread is getting its well-deserved renaissance.
London and Stratford are
no stranger to top-notch baking and great pastry-specialty establishments like Covent Garden Market’s Petit Paris Creperie
owned by Nicole Arroyas and partner
Nathan Russell. The city is home to a number of exceptionally talented pastry
chefs, bakers and artisanal bread makers, such as Michelle Lenhardt of the River
Room, Rhino Lounge and North Moore Catering, and Sharon
Hachey-Landry of Village Harvest
Bakery in Wortley Village, and of course, renowned international pastry
chef Roland Hofner, an advanced
level culinary coordinator who teaches “pastry” at Fanshawe College for the
Hospitality program.
At the Farmers’ and Artisans’ Market at Western Fair there are four exceptional bakers: Theo Korthoff of Artisan Bakery, Alan Mallioux of Downie Street Bakehouse, Sophie Burdan of Red Cat Bakery and Lindsay Reid from Sebringville.
At the Farmers’ and Artisans’ Market at Western Fair there are four exceptional bakers: Theo Korthoff of Artisan Bakery, Alan Mallioux of Downie Street Bakehouse, Sophie Burdan of Red Cat Bakery and Lindsay Reid from Sebringville.
Theo and
Gerda Korthof’s Artisan Bakery on Dundas Street at Ontario across from their
location at the Farmers’ and Artisans’ Market at Western Fair and at the Covent Garden Market feature a full complement of European-style pastries and artisanal
breads like: caramelized sour-walnut and raisin and roasted grain sourdough,
Klondyke sour potato bread and San Francisco black olive and herb. The bakery also
offers a selection of homemade pates and duck and pork tourtieres. Korthof teaches a series of baking and cooking classes held in their workshop. 864 Dundas
St; 519-204-9144; artisanbakery@rogers.com
DOWNIE STREET BAKEHOUSE
The sale of
artisanal premium breads — high quality, hand-crafted and free of artificial
additives and preservatives —continues to be on the rise. Alan Mailloux, a
trained chef from Stratford Culinary School with nearly 30 years’ experience
baking bread, has the skilled hands of a practiced baker who knows how to
perfect the ideal crust and crumb. Kneading, long rises, multiple rises and
sourdough starters produce complex artisanal, specialty breads of great
diversity. The latest incarnation of Alan and Barb Mailloux’s baking career,
Downie Street Bake House, has allowed them the opportunity to experiment with
long and cold fermentation times for their breads (giving better flavour and
keeping qualities) and expanding the selection. On offer is a variety of bread
baking that includes: Whole Wheat Rye, 12 Grain Sourdough, Plain (not boring)
White, French Country, Stratford Sourdough, Walnut Sourdough, Mini Me Miche,
Potato Currant, Rye Sourdough, Cinnamon Walnut Raisin, Sour Chocolate Cherry
Sourdough and Olive & Oregano.
Mailloux started
baking at the age of 24, “when my wife (the lovely Shop Girl) politely
suggested that I might want to get a hobby. I was newly married; I thought that
I already had a hobby.” They opened their first B&B in Windsor, in
Mailloux’s grandparent’s old house on the main street. They did some baking for
a local coffee shop in the evenings after Alan finished work at his ‘day job’.
They
relocated to Stratford in 1990, so that Mailloux could enroll in the Stratford
Chefs School. “Cooking was going to be my thing, but something kept pulling me
back to bread making. We had an opportunity to take over the Orbit Bakery in
Stratford when it came available in 1993, but thought I needed to practice my
cooking instead (so I trained the eventual owner how to make bread) and moved
on.”
After
cooking around for a couple of years, we ended up back in Stratford in 1996 to
open a B&B. Baking bread on Friday nights to sell at the Stratford Farmer’s
Market on Saturday mornings was going to be a temporary thing to do until the
B&B became a success. Instead, the bread making became a success, something
we could do year round and that people enjoyed.”
“Our first
bakery was located in Sebringville and it suffered from four problems –
location, location, location and our impatience. No one wanted to drive five
minutes out of Stratford to buy a loaf of bread and we just couldn’t wait for
the number of new and good farmers’ markets to sprout up and provide us with an
alternative platform for selling our bread from such an obscure location. So we
sold up and moved back to Stratford and hunted around for two years to find the
‘right’ next location.”
In 2011,
“the right location” became available and the Maillouxes helped the landlord
fix it up. Alan was still working with Max Hollbrook at The Parlour at the
time. They began to research the area farmers‘markets that have become an
integral part of their success.
“The
Western Fair Farmers’ and Artisans’ Market had an opening for a bakery. We
applied and were accepted. Our business there has grown by over 50% since we
started there two years ago. The Sunday Slow Food Market was also now located
in Market Square in downtown Stratford, just behind City Hall. Lindsay Reid,
of Lindsay’s Bakery, was kind enough to offer us some of his space at his
stall to help us get established. The Garlic Festival and Savour Stratford came
soon after we opened and offered us the opportunity to let a whole lot of
people know that we were back baking again.”
The
Maillouxes have built a stellar reputation as one of the best bakeries in the
region. It is no wonder that they share super-hero personas. Alan is Baker Boy
and Barb is Shop Girl.
Downie
Street Bake House
388a Downie Street, Stratford
facebook.com/DownieStreetBakeHouse
388a Downie Street, Stratford
facebook.com/DownieStreetBakeHouse
The Bake
shop is open:
THURSDAYS: 10:00 AM-4:00 PM
FRIDAYS: 9:00 AM-8:00 PM
SATURDAYS: 8:00 AM-2:00 PM
THURSDAYS: 10:00 AM-4:00 PM
FRIDAYS: 9:00 AM-8:00 PM
SATURDAYS: 8:00 AM-2:00 PM
Markets:
THURSDAYS: 3:00 PM-7:00 PM (June to October) Uptown Market Square near King and Erb Streets, Waterloo.
SATURDAYS: 8:00 AM-3:00 PM (year ‘round) Western Fair Farmers’ and Artisans’ Market (900 King Street, London)
SUNDAYS: 10:00 AM-2:00 PM (May to October) Stratford Slow Food Market (downtown, behind City Hall)
THURSDAYS: 3:00 PM-7:00 PM (June to October) Uptown Market Square near King and Erb Streets, Waterloo.
SATURDAYS: 8:00 AM-3:00 PM (year ‘round) Western Fair Farmers’ and Artisans’ Market (900 King Street, London)
SUNDAYS: 10:00 AM-2:00 PM (May to October) Stratford Slow Food Market (downtown, behind City Hall)
HAND-CRAFTED
BAKED GOODS from LINDSAY REID’S SEBRINGVILLE KITCHEN
From Lindsay Todd Reid’s bake kitchen in the cellar of his
Sebringville home, Lindsay handcrafts small-batch scrumptiousness. Lindsay’s
Bakery sets up shop on Saturdays at the Western Fair Farmers’ and Artisans’
Market and in season on Sundays at the Slow Food Market in Stratford.
Lindsay
Reid’s motto is to “share really good baking” that is made from scratch in
small batches, using high quality ingredients. This requires patience and
precision – something he appears to have in quantity in the bake kitchen in the
cellar of his Sebringville home. Reid incorporates only pure natural
ingredients, unbleached organic flour, local eggs, honey and butter in his
baking. On offer are hand-made croissants, squares, tarts, muffins and seasonal
specialties. Reid has asked me not to call his baking iconic – he and my former
London Free Press editor, Linda Barnard, have recently declared a moratorium on
“the ridiculously overused pet adjective of lazy writers.” So let’s call his
delicious baking emblematic.
Reid has
been employed in just about every job in the “food biz”, beginning with an
initial stint at age fifteen, as a busboy at the Church Restaurant in
Stratford.
“A
traumatizing experience to say the least. At the time I vowed never to work in
the food biz again.”
High school
jobs included night and weekend baking at Buns Master Bakery and working in the
kitchen at the local A&W drive-in. Reid attended the Stratford Chefs School
after a two-year stint studying journalism at university. Reid says, “I felt
the desire to follow a career path that involved creativity and working with my
hands. A strong appreciation for food and entertaining was nurtured at home, so
a career in food seemed a natural choice.”
“My
imagination and creativity didn’t seem to be adequately fired, being in my
early twenties where everything in life seems to be either black or white. I
was much less experienced than the majority of the apprentices when I began the
school. I remember Jim Morris (co-founder of Stratford Chefs School) telling me
to not move around from job to job, best to stay in one place for a while and
learn absolutely everything you can from the situation. ”
Reid
apprenticed with Chris Woolf at Woolfy’s (first incarnation) in Stratford.
“Thanks to divorce and my ‘All About Eve’ phase, (a reference to the overly
ambitious ingénue that insinuated herself in to the life of an established
stage star and circle of theater friends in a ruthless climb to the top, in the
film All About Eve) I ended up running the kitchen for Woolf’s ex, who became
sole proprietor.”
In 1992,
Reid’s sister Mari-Jane (M.J.), and her family returned to Stratford and they
decided to go into business together. “We purchased Tastes on Wellington
Street and turned it into Lindsay’s Food Shop, offering deli, bakery, and
catering in 1997 and 1998. I also ran Lindsay’s Restaurant where Pazzo Taverna
is now located.”
Since
leaving chefs school, Reid has been employed as a breakfast cook at the Westin
Harbour Castle, server at Canoe, and catering and event manager at Senses
Catering in Toronto. There was a stage at Grano with Ellen Greaves when she was
briefly the chef at Winston’s. “In Montreal, I was a sandwich maker at
Café Titanic in Old Montreal until I took over the kitchen at Olive et
Gourmando.”
Reid enjoys
the interaction with his regulars and clients. “Relationships that are built
through weekly visits give meaning and feedback to a baker; it helps me with my
product consistency and refinement.” It is essential to Reid to produce
consistently tasty baking that he would want to eat himself. “My boss Dyan
Solomon of Olive et Gourmando in Montreal and I would test items for inclusion
in our selection of fresh baked goods. We would go over and over a
particular item, i.e. brownies, until we got the exact result we
wanted. And when it went on the menu we would not vary the item. The
customer expects and should receive the exact same quality of a particular item
every time they purchase it. ”
“Small
business depends on many variables lining up. Sometimes your concept gets
adapted to fit the variables. My initial concept was to supply other
businesses. I soon realized that I could better control the quality of my
product by selling directly and that I could sell directly for a much better
price than wholesale. So, I began doing farmers’ markets.”
Lindsay`s
Bakery
519-276-0686
www.lindsaysbakery.com
519-276-0686
www.lindsaysbakery.com
ORGANIC
WORKS BAKERY
Great
Bread at Soho’s Alternative Ethical Bakery and Organic Café:
Organic
Works Bakery is a
stylish bakery and cafe located in the heart of SoHo at 222 Wellington Street,
south of Horton. Owner Peter Cuddy looked far and wide and discovered he
couldn’t find bakers who created this way, so an idea was born. Specializing in
recipes made with organic, gluten-free, nut-free and vegan ingredients that
tantalize the palate.
Peter Cuddy
is a maverick, innovator and passionate entrepreneur with deep-seated ethical
convictions. Cuddy has built the reputation of Organic Works Bakery on
integrity in several areas relating to ecology and health. Whether engaging
customers in conversation in the Organic Bread Works café, doing demos at trade
shows as a means of promoting his brand, undertaking the leg work required for
having the bakery certified organic and allergen-free, or learning from his
team of bakers on Saturday mornings, Cuddy remains focused on the business at
hand. He strives to “keep Organic Works compliant with every possible
standard,” which is both time-consuming and expensive, but ultimately
gratifying.
Baking was
never Cuddy’s vocation and he still does not self-identify as a baker despite his
vast knowledge on the subject and his hands-on approach to the business. He
leaves the baking operations up to head baker Lori Juric, who leads a team of
four full-time commercial bakers and two retail bakers. Juric was trained by
master baker/pâtissier Roland Hofner, of the Tourism and Hospitality program at
FanshaweCollege. Cuddy is quick to point out Hofner’s success as an educator
and says, “I would gladly hire any graduate of Hofner’s baking program.” The
busy organic café and retail operation is headed up by Chef Kat Charlebois.
One of the
most time consuming and challenging aspects of the business is the necessity to
deal with the volume of paperwork required for allergen-free certification. The
bakery has organic certification from Pro-Cert Canada Inc., which is the
overseer group accredited by Canadian Food Inspection. The bakery has recently
been audited by the Canadian Celiac Association’s Gluten-Free Program (GFCP) to
verify that the bakery meets all requirements allowing it to use the GFCP mark
on product packaging and in marketing and advertising materials.
“The bakery
started out with very basic breads and five years ago converted to exclusively
gluten-free products,” says Cuddy. ‘‘A large part of what we have done right is
that we have designed a product that has all the needs and requirements of
allergen-free status that tastes good.”
Clients who
want organic, lactose-free, gluten-free, vegan, vegetarian and allergen-free
products are often more knowledgeable and demanding than their mainstream
bakery purchasing counterparts. They generally also want stringent reassurances
about the origins of the ingredients and the products employed in the bakery.
Peter is on hand to talk to his customers to educate, to assuage their
concerns, and to talk about how the ingredients are sourced and how the
products are made.
“Customers
want to see ‘a clean ingredient deck,’ meaning keeping ingredients to as bare a
minimum as possible.” Organic Bread Works is a nut-free facility and does
not retail any wheat products.
Gluten-free
products have become increasingly popular because more people are learning that
celiac disease can be managed effectively if wheat products are eliminated from
their diet. Wheat-free or gluten-free are not just for those with a wheat or
gluten intolerance. They are also delicious alternatives catering to a demand
for more global, authentically produced artisanal varieties of bread.
The
building was originally purchased as a new location for Gielen Design but those
plans changed. Cuddy’s partner Kate Gielen,
conceptualized the retail area and café. The café has an earthy, natural vibe
with a touch of industrial aesthetic. A wall of reclaimed doors separates the
public area from the main floor production facilities. The seating options
include an eclectic selection of chairs, leather couches and elevated seating
by the large windows that face the street. There is additional seating outside
on the patio, and the café has wi-fi.
"Originally
I was going to put the bakery on the main floor, but Kate convinced me
otherwise. Putting the bakery underground was more good fortune than scientific
research. The bakery is practically hermetically sealed and when combined with
seven tons of air forced through the room it makes an excellent environment for
leavening breads.‘’
Besides the
breads, Organic Works’ gluten-free offerings include banana bread, brown rice
buns, raisin cinnamon loaf, scones and cookies.
“I have
been blessed with good staff, good fortune and certainly a good partner in
life. You can strive to make all the money in the world but this type of work
gives me a deep satisfaction and I find it is as much fun as it is work. We
continue to walk the talk; we do the certification to make sure that we are
safe from any allergens,” explains Cuddy, “Buying and sourcing local is
critical and it separates our products from [those of] other people.”
Organic
Works Bakery
222 Wellington St, London
www.organicworksbakery.com
222 Wellington St, London
www.organicworksbakery.com
Monday-Wednesday:
7:30AM-7:00PM
Thursday and Friday: 7:30AM-8:00PM
Saturday: 8:30AM-8:00PM
Sunday: 10:00AM-4:00PM
Thursday and Friday: 7:30AM-8:00PM
Saturday: 8:30AM-8:00PM
Sunday: 10:00AM-4:00PM
Red Cat Bakery
Baking is a calling for Christain Burdan, who is a seventh-generation baker, tracing his family’s craftsmanship back to 1762. Burdan has tantalized tastebuds in both his native Germany and in France before immigrating to Canada. Burdan’s breads, rolls and speciality baked items such as pretzels from the Red Cat Farm are available from their mobile stall at the Masonville Farmers’ Market in season and outdoors at the Western Fair Farmers’ and Artisans’ Market for the rest of the year.
They currently don’t have a website, but look for their unique mobile bakery store at other farmer’s markets in Goderich and Kincardine in season.
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